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John
Morgridge, addresses a crowd
John
and his wife pose with Palestinian students before
A
crowd of student, dignitaries and Cisco officials listen were
(L to R) Marwan Tarzi, Director of the Birzeit Informaiton Technology Unit, President of the Welfare Association, a Cisco official, Dr. Hanna Nasser, the Palestinian Authority Minister of Economy and Trade , Maher Al-Masri , and John. Morgridge
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Cisco
Chairman Inaugurates Academy at Birzeit
John Morgridge, chairman of the multi-billion dollar Cisco Systems
corporation, visited Birzeit University surrounded by an immaculately
dressed entourage and a flurry of Palestinian dignitaries. In this unprecedented
visit of a senior executive of a major computer corporation to Palestine,
John Morgridge presided over the inauguration of a Regional Cisco Network
Academy at Birzeit University. The President of Birzeit University, Dr.
Hanna Nasser, the Palestinian Authority Minister of Economy and Trade
, Maher Al-Masri , and Mr. Morgridge each addressed a crowd of 200 in
Al Nasir Hall. That Cisco, an American corporation specializing in network technology and with 12 billion in annual sales, should show such interest in the development of the Palestinian IT sector is not as surprising as it would seem. Although the Middle East currently consists of only 5% of world wide Internet use, it is poised to grow greatly. Palestine, in particular, has the infrastructure, education levels and financial resources to become one of the next booming markets for information technology services, products and global e-commerce. Significantly, Palestine, is also the trade neighbor of Israel, where Cisco has established a strong presence with its recent acquisitions of five Israeli high tech companies for a combined total of 633.2 million dollars. John Morgridge, speaking at Comdex in Tel Aviv on September 27, has a similar Cisco Academy inauguration planned. Cisco, recognized in reports by Forbes, ABC's 20/20 and Wall Street as one of the most dynamic and visionary of American corporations, clearly recognizes the vast potential market of the Middle East that is on the verge of joining the Western digital world. Its initiative in Palestine, similar to many similar initiatives in developing countries, although described as philanthropic, is a significant strategic move. As with Bill Gates recent visit to India, the movement and expansion of large corporations to the developing world is a sign of things to come as efforts are increased to 'bridge the digital divide'.
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